We have been a Disney partner since 1987. We only work with licensed brands: Disney, Marvel, Star Wars, Nickelodeon... and other franchises.

We develop our products to be enjoyed by everyone: babies, children, teenagers, adults and even pets!

Focused on the special needs of the B2B market, we store all products in our facilities of more than 22.000 m2 offering a permanent stock to cover any special need. 

We have also developed services to make life easier for our partners by creating:

- Retail Support by providing our clients with marketing tools to help them better understand brand properties and by providing them with visuals, charts and sales techniques to enhance the user experience in their shops. 

- Digital integration with our catalogue and online services. 

- We help our clients generate profitability with customised products and unique designs through our specialised service.

Great Place To Work is the most prestigious national and international recognition in the field of people management and business strategy, awarded annually to the best employers in the world.

Currently only 150 Spanish companies have this certificate and Artesanía Cerdá is one of them. This certification certifies that Cerdá is one of the Best Companies to Work For in Spain, with a culture of high confidence, capable of attracting and retaining talent.

Following a diagnosis of the organisational environment, including a comprehensive employee questionnaire, the following is highlighted:

•    The personal, equal and close relationship within the company together with the working conditions, flexible working hours and teleworking.

•    96% of the team say that Artesanía Cerdá is an excellent place to work.

•    99% say they are treated equally regardless of age, race, gender or sexual orientation.

Among the main HR strategies implemented by Artesanía Cerdá, it is worth highlighting its work to promote the professional development of its employees based on training plans; the reconciliation of work and family life, through the implementation of teleworking on a stable basis, encouraging trust among the team through the corporate culture based on feedback and continuing with the corporate equality plan. The workforce is currently made up of 49% women and 51% men.

At Cerdá we know that a company is only as good as the people who work in it, which is why the Sustainability Department has set up a project called “Cerdá te cuida”

An initiative that offers various activities and programmes so that the people who form part of the Cerdá team can enjoy a better quality of life and state of health. 

Food and nutrition are essential to maintain health and energy. For this reason, the company promotes a series of workshops and conferences as well as weekly menus to nourish the body with seasonal, fresh and healthy food.

Reducing stress, developing proper postural hygiene and stimulating creativity are key aspects for the team, which is why Cerdá offers weekly yoga classes completely free of charge.

Subsidised physiotherapy treatments and psychologists are also available to the team to help with sleep management and emotional well-being.

Because a company with happy employees is a more productive and competitive company. 

The word "help" resonates daily in our organisation. At Cerdá we work so that our clients and collaborators grow professionally and personally. It is our mission. We have it present in our daily work like a mantra. And given the current global situation, more than ever, we want the word to resonate strongly among the people who make up Cerdá, creating a butterfly effect capable of helping beyond our borders.

From Cerdá we would like to do our bit for this cause by sharing with you this action of the Spanish Red Cross. Through its website, Red Cross has enabled an online donation process that you can access through the following button. 

At Cerdá we believe that there are as many ways to help as there are people.

 That is why we have set up a number of initiatives internally to enable the company's staff to cooperate if they wish to do so. 

For Cerdá Life's Little Moments is more than a slogan, it is a way of life and today more than ever we want to contribute to the people affected by the armed conflict between Russia and Ukraine to receive the necessary help to be able to have a future where they can continue to enjoy the little moments of life.

 

As part of the strategy for the coming years,
we are focusing on the development of several projects linked to:

-  sustainability and eco-design,

-  to the sustained growth of our business

- the continuous digital evolution of our team and processes 

-the reconciliation of work and family life

- to care and concern ourselves, as we have been doing up to now, for the people who form part of Cerdá, so that, together with our customers, we can continue to create Life's Little Moments.